Audi and skiing:
A match made in heaven!
Audi technology and winter sport go together perfectly. Power, endurance, joy in motion and technology are the keys to success: both at Audi and on the ski slopes.
Longstanding title sponsor of the “Audi FIS Ski World Cup” and partner to more than 14 ski associations, Audi has established itself as an unparalleled partner to this winter sport.
Following a great 2018/19 season with over 2,500 participants, the fledgling Audi quattro Ski Cup is now entering its fifth season.
Audi will be giving everyone the chance to experience the unique atmosphere of professional ski racing at a total of nine destinations. Up close and personal. Real. Challenging – because in this race spectators get to switch the grandstand for the starting blocks.
Former world class skiers like Benni Raich, Patrick Küng, Hans Knauß, Marion Rolland or Kristian Ghedina will be on hand to give valuable pointers and analysis to help the competitors ski at the top of their game. A varied and wide-ranging fringe programme, featuring the HEAD ski test or even off-piste fun with the chance to test drive an Audi quattro, rounds off the Audi quattro Ski Cup perfectly.
The fastest skiers from the qualifiers will do battle at the grand World Final, which will take place from 13 to 15 March 2020 in Kitzbühel (AUT).